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The challenge
For Scaleswap, an IDO launchpad within the Web3 ecosystem, our branding approach needed to reflect both its innovative nature and its unique position within the broader dDao universe.
The overarching concept was to seamlessly integrate Scaleswap into the dDao narrative—a 3D world modeled as a dynamic city.
Inside a matrix, resembling an atom brimming with potential and teeming with elements of progress and opportunity.
ScaleAlpha, a subproject of Scaleswap, carried this ethos further by offering retail investors the same opportunities previously reserved for venture capitalists.
The challenge was to visually convey this democratization of access. We crafted imagery that blended the exclusivity of VC opportunities with open, inviting visuals.
The challenge
For Scaleswap, an IDO launchpad within the Web3 ecosystem, our branding approach needed to reflect both its innovative nature and its unique position within the broader dDao universe.
The overarching concept was to seamlessly integrate Scaleswap into the dDao narrative—a 3D world modeled as a dynamic city.
Inside a matrix, resembling an atom brimming with potential and teeming with elements of progress and opportunity.
ScaleAlpha, a subproject of Scaleswap, carried this ethos further by offering retail investors the same opportunities previously reserved for venture capitalists.
The challenge was to visually convey this democratization of access. We crafted imagery that blended the exclusivity of VC opportunities with open, inviting visuals.
